One thing that i learn everyday is humility.
You may have the best project in the world, it's still a project. At best people are sympathetic, it's not their money you're after. But there are cases where you need to do and redo a thing until it's right. That's what happened with my PR presentation.
I imagine and build my project every second so it's deep inside me, so deep in fact that i have to struggle to explain it lightly to a non-specialist audience. So here i am trying to take away the tech in me, and let the advertiser out. But then Vanessa the PR girl rebukes it, so it's back to the keyboard again.
This project, i may even talk to you about it one day, if i'm able to translate it in normal linguo.